Identifying and Communicating Value for Sales Introduction

This introductory course provides an overview of the Identifying & Communicating Value for Sales program. We will explain the program's structure and components so you can supercharge your learning experience.

Identifying and Communicating Customer Value Part 1

In this course, you will learn to identify and position the value of solutions for your customers, helping to build lasting relationships, drive revenue growth, and ensure customer satisfaction.

Identifying and Communicating Customer Value Part 2

In this course, you will learn how to master the art of communicating value propositions effectively, calculate and present ROI, and address customer concerns and objections with confidence and empathy.

Final Exercise: Value Conversation Builder

This three-part exercise helps Sales professionals prepare for high-quality, value-based sales conversations by guiding you through a structured process for discovering value, articulating narratives, and preparing for objections.